The latest The North Face kids campaign is a joy to produce.

Photographer Jedi and Director Saima relive their childhood by immersing themselves with the kids talents and thereby creating the most natural, fun and carefree imagery.

This perfectly fits the brand’s brief of allowing kids to release curiosity and discover nature with the comfort of their apparel.

本次amanacliq携手摄影师Jedi和导演Saima为TNF拍摄了一组充满童趣的童装系列。

摄影师Jedi和导演Sai在拍摄中和孩子们融为一体，捕捉了孩子们最自然欢快的状态，满足了品牌让孩子们尽情释放好奇心探索大自然这一理念。

Client: The North Face

Photographer: Jedi

Director: Saim